Britain’s right wing press the Daily Mail, The Sun, The Telegraph , The Star speaks to their base as it shows Bukayo Saka as the face of defeat - the scapegoat. Sake came on as a substitute played for the final 24 min of England 0-1 defeat to Iceland, the goal was scored long before he came on to play.
This is the same base that in 2016 they told they would ‘take back control’ with the Brexit vote. The same base they are now telling Nigel Farage and his Reform Party are the real challengers to the Tories.
The press needs that base because, without them, it’s all over for them as they see sales dwindling.
That base is not all of Britain; it typically comprises around 10 to 15% of the population that supported the BNP then UKIP and today, Reform. They are mainly white and much older than the rest of the population. That’s who most of the British press is speaking to. Sadly, all too often, we see the BBC taking their lead from these right-wing papers . For years they Farage a platform when he had no electoral base.
We need to be clear: these papers do not speak for all of Britain. They speak to their base, a small and dying part of the British population.
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